How can you ensure that your products are genuine? The Brand Secure System shows you in three simple steps how you can check the authenticity of your products. It protects both consumers and manufacturers from counterfeiting. In this article, you will learn how this system works and why it makes your brand more secure.

The most important facts at a glance

• The Brand Secure System offers a simple and effective method for checking product security in three steps.
• It protects manufacturers and consumers from counterfeit products thanks to hidden QR codes and provides information about exciting details of the supply chain through the digital product passport.
• The dashboard in the cloud serves purely as an information tool for manufacturers to digitally track all their products and analyse valuable customer information.

The Brand Secure System at a glance

The Brand Secure System offers a modern solution for ensuring product safety. It is based on a simple yet effective process that enables the authenticity of a product to be verified in just three steps. These steps increase consumer confidence in the authenticity and quality of products.

With the Brand Secure System, both manufacturers and consumers can be sure that products are reliably protected against counterfeiting. It offers the ideal anti-counterfeiting solution that fulfils the requirements of the modern market. A security system by Plöckl Media Group

The system consists of an overt and covert code that work together to ensure maximum security. This combination provides reliable protection against counterfeiting and ensures that customer protection is always the top priority.

Three steps to authentication

The Brand Secure System allows consumers to easily verify the authenticity of a product, protecting both the manufacturer and the buyer. These three steps to authentication provide the ideal anti-counterfeiting solution and ensure that products are reliably protected against counterfeiting.

Expose the hidden code

The first step in the Brand Secure System is to expose the concealed QR code. This code is unique and assigned to a single product, which means that each product is individually identified.

Scan and verify the code

The next step is to scan the exposed code. Consumers can verify the authenticity of a product by scanning a special code and receive immediate confirmation of the original status. This method effectively protects consumers from counterfeit products and provides instant confirmation of the original status.

It is a cost-effective way to verify the authenticity of a product and ensure that consumers are reliably protected from counterfeit products.

Traceable verification and distribution channels

The third step in the Brand Secure System is to make the distribution channels traceable. Traceability in the supply chain is ensured through data-based transparency, which enables manufacturers to identify counterfeits efficiently.

The system actively protects manufacturers from counterfeiting by providing information on counterfeit products and making the authenticity of the product easily verifiable. This is a simple and cost-effective way to increase security in the supply chain and strengthen consumer confidence in the brand.

Security on both sides

The Brand Secure System provides security on both sides, for both manufacturers and consumers. It enables consumers to quickly and easily verify the authenticity of products, which increases trust in the brand.

At the same time, the system informs both the consumer and the manufacturer immediately in the event of a counterfeit, which represents a proactive security strategy.

Protection for manufacturers

Manufacturers benefit from the Brand Secure system through the covert QR code, which is specific to an individual product and enables its unique identification. If a counterfeit is detected, the manufacturer receives an immediate notification, which speeds up the response to counterfeit products.

In addition, the Brand Secure System strengthens manufacturers’ brand protection by safeguarding brand reputation and reducing the risk of counterfeiting. This is a low-cost and effective way to ensure product security and increase consumer confidence in the product or brand.

Protection for consumers

Consumers are informed immediately if they receive a counterfeit product.

The Brand Secure System enables consumers to independently verify the authenticity of the products they buy. This strengthens consumer confidence in the brand and increases their satisfaction with the products. With the Brand Secure Label, consumers can use the Brand Secure System to ensure that they are purchasing genuine products.

Digital solutions for the modern market

The Brand Secure System offers digital solutions tailored to the modern market. By using a special code that is only assigned to a specific product, counterfeit detection is made possible in real time. The configurable architecture of the Brand Secure System is tailored to the security requirements of different digital products.

The system opens up new marketing opportunities and promotes valuable customer interactions through transparent supply chains. The introduction of customisable animations is used to clearly explain how the Brand Secure System works and inform potential customers.

The role of the dashboard in the Brand Secure System

The Brand Secure System’s central website serves as the main interface for manufacturers to obtain information and interact with the system. It acts as an information hub that provides resources for users and thus contributes to the user-friendliness of the system.

The dashboard allows the manufacturer to manage all codes in different batches, analyse the data and track their products.

Layout and design of the Brand Secure System

The design of the Brand Secure System has been developed to create a user-friendly experience that conveys a sense of security and trust. It is specifically tailored to the needs of the target audience and supports a consistent brand image.

The artwork of the Brand Secure System by Plöckl Media Group comprises a solution that is visually customised to the client and its products.

Successful implementation and results

The Brand Secure System has proven to be an effective means of improving brand awareness. Successful implementations of the system can significantly increase customer loyalty and brand awareness.

Organisations implementing the Brand Secure System report an increase in customer satisfaction through improved security and trust. The system enables companies to raise their security standards, which in turn strengthens brand perception.

Summary

The Brand Secure System provides a comprehensive solution for all brand protection requirements. It enables both manufacturers and consumers to verify the authenticity of a product in three simple steps, providing comprehensive protection against counterfeiting. In addition, the BSS offers end customers the opportunity to call up exciting details about the supply chain of their purchased product at a glance.
Take advantage of the Brand Secure System to make your brand more secure and trustworthy.Take measures to ensure product security and protect your products from counterfeiting.

Frequently asked questions

What is the Brand Secure System?

The Brand Secure System makes a product digital so that customers and manufacturers are better connected.

How does the Brand Secure System work?

The originality of the product is verified by uncovering and scanning the concealed QR code. If a customer scans the second, open QR code, they also receive exciting details about the digital product passport.

What advantages does the Brand Secure System offer manufacturers?

The Brand Secure System offers manufacturers improved brand protection, enhances brand reputation and ensures immediate notification in the event of counterfeiting. It also opens up new marketing opportunities as direct contact can be made with the end customer.

How does the Brand Secure System protect consumers?

The Brand Secure System protects consumers by enabling them to check the authenticity of a product themselves and informing them immediately about counterfeits, thereby strengthening their trust in the brand.

What role does the website play in the Brand Secure System?

This is where the manufacturer can manage all codes in different batches, analyse the data or track their products.